ALMOST A CENTURY OF INNOVATION AND SAFETY
On April 14, 1927, in Gothenburg, Sweden, the story of one of the most influential brands in the evolution of modern transportation began. Volvo Cars celebrates 98 years of history, establishing itself as a key player in the development of automotive technologiesβparticularly those focused on road safety and sustainable mobility ππ§

A SAFETY REVOLUTION: THE SEATBELT THAT CHANGED EVERYTHING
Among the many contributions the Scandinavian company has made to the industry, one invention stands out for saving millions of lives and marking a turning point: the three-point seatbelt, implemented in 1959. Although now a standard feature in all vehicles, it originated from Volvoβs efforts to reduce fatalities in traffic accidents, making safety a cornerstone of its design philosophy β οΈππ‘

A PATH GUIDED BY HUMAN AND TECHNOLOGICAL VALUES
The Swedish brand has been a pioneer not only in structural design but also in creating technologies focused on the well-being of its occupants and the environment. In nearly a century, Volvo Cars has built a reputation rooted in trust, manufacturing quality, and a strong sense of responsibility toward society. In times when many companies prioritized speed or aesthetics, Volvo put life first π§ π¦β¨
A FUTURE VISION: ZERO EMISSIONS AND GREATER ENVIRONMENTAL AWARENESS
Ninety-eight years after its founding, the company’s direction is clear: a full transition to fleet electrification. In line with the challenges of the 21st century, Volvo is committed to eliminating vehicle emissions, promoting electric mobility, and using sustainable production processes to reduce environmental impact π±πβ»οΈ

SCANDINAVIAN HERITAGE, GLOBAL REACH
What began as a local Swedish project is now present in over 100 countries, standing as a benchmark not only in automotive safety but also in business ethics, gender equality, responsible design, and intuitive technology. The brandβs latest models feature artificial intelligence, advanced connectivity, and autonomous functionsβwithout ever losing the distinctive touch of Volvo engineering π°οΈπ±π

A BIRTHDAY THAT MARKS A NEW BEGINNING, NOT THE END
From its global headquarters, the companyβs leadership has reiterated that this anniversary is not a finish line, but the start of a new phase of transformation. βTurning 98 is not just a source of prideβitβs a commitment to future generations. We want a safer, cleaner, and fairer world for everyone,β stated representatives of the Swedish brand in a recent announcement ποΈππ
A LEGACY STILL BEING BUILT, KILOMETER BY KILOMETER
Beyond numbers, awards, or sales, Volvo Cars has built its legacy on a powerful conviction: vehicles should protect lives, not just move them. Every driver, every passenger, and every worker in the Volvo chain is part of a story that is still being written ππ¬π¨βπ§π©βπ»