GLOBAL RECOGNITION IN NEW YORK
During the recent edition of the New York International Auto Show, the INSTER model was recognized as the World Electric Vehicle 2025, as part of the World Car Awards, one of the most prestigious honors in the automotive industry. The result was determined by a jury of 96 specialized journalists from 30 countries, who evaluated various technical and performance aspects of the nominated vehicles 🔍🌐
FOUR YEARS OF DOMINANCE FOR HYUNDAI MOTOR COMPANY
This latest win marks the fourth consecutive year that a model from Hyundai Motor Company has triumphed in one of the categories of this international award. The consistency of these results not only highlights the Korean brand’s growth, but also the evolution of the electric vehicle market worldwide, with an increasingly robust and competitive offering ⚙️🔋
INNOVATION AND EFFICIENCY IN A SUBCOMPACT FORMAT
The INSTER was chosen for its balance of technology, functional design, efficient range, and its ability to meet the current needs of urban electric mobility. With a 49 kWh battery version offering up to 370 km of range and the ability to charge from 10% to 80% in just 30 minutes, the model stood out in the subcompact segment of this year’s edition ⚡🔌🚗
TECHNICAL MERIT BEYOND AESTHETICS
The jury’s decision wasn’t based solely on looks or brand name, but on key factors like daily usability, performance in various driving scenarios, integration of intuitive connectivity systems, and viability as an electric transport solution across different regions. The recognition of the INSTER also reflects the growing importance of vehicles designed for real-life contexts—not just for spec sheets 🧠📉
TRENDS SHAPING THE AUTOMOTIVE FUTURE
The rise of urban electric vehicles has pushed manufacturers to rethink everything from design to charging infrastructure. The fact that a subcompact model won the World Electric Vehicle of the Year brings attention to the importance of developing accessible, efficient options tailored to the dynamics of modern cities 🏙️🌱
A PROVEN PATH BACKED BY SUCCESS
In recent years, models like the IONIQ 5, IONIQ 6, and IONIQ 5 N have also been recognized among the world’s best, marking a trend of constant innovation in South Korean design. However, the INSTER award stands out by going beyond premium lines, bringing the electrification conversation to a broader scale—closer to average consumers 🌍📊🚘
A REFLECTION ON THE INDUSTRY AND ITS DIRECTION
This type of recognition offers insight into where the automotive industry is heading: smaller models, more practicality, and increasingly integrated technology. As more countries set emission reduction targets, the role of compact electric cars will be key—not only to meet regulations but to truly transform the transportation ecosystem 🛣️🔄
INSTER: A SYMBOL OF THE MOBILITY TRANSITION
Beyond the award, the INSTER represents the rise of a category that, until recently, seemed secondary: that of accessible electric vehicles. The honor earned in New York spotlights manufacturers betting on efficiency and innovation in functional formats. It sends a clear message: sustainable mobility is no longer an option—it’s a necessity 🌿⚡📈
