Honda de México closed 2024 with an impressive 12% growth, surpassing the average of the automotive market. In December, the Japanese brand sold 3,918 units, reaching an annual total of 42,336 vehicles sold. 🚗💨
SUVs DOMINATE: CR-V REMAINS THE QUEEN 👑
The passenger SUV segment continues to be the strongest for the brand, accumulating 28,479 units sold, representing 67.3% of total sales. Within this category, the unmatched Honda CR-V reaffirmed its leadership with 11,988 units sold throughout the year, solidifying itself as one of the most popular compact SUVs in Mexico. In December, this iconic SUV recorded 1,242 units sold, proving its strong consumer preference. 🚙💥
HONDA HR-V: MADE IN MEXICO AND ON THE RISE 📊
Manufactured at the Celaya plant, the Honda HR-V also had an outstanding performance with 9,366 units sold in 2024, marking a 3.3% growth. In December alone, the SUV registered 923 units sold, reaffirming its importance in the brand’s portfolio. 🌎🏭
BR-V AND PILOT DRIVE THE FAMILY SEGMENT 👨👩👧👦🚗
The Honda BR-V, designed for seven passengers, performed strongly following the launch of its new generation. In December, it sold 485 units, reaching an annual total of 5,381 units, a spectacular 39.9% growth. Meanwhile, the sophisticated Honda Pilot recorded 150 units sold in December, closing the year with 1,744 units, doubling its performance with a 103% increase compared to 2023. 🔥💎
HONDA ODYSSEY: THE MINIVAN THAT KEEPS WINNING 🏆🚐
With a focus on luxury and technology, the Honda Odyssey achieved 140 units sold in December, reaching a total of 1,682 units in 2024. The minivan maintains its exclusivity by offering only high-end versions such as Touring and Black Edition, equipped with the award-winning CabinWatchTM, CabinTalkTM technologies and the advanced Honda Sensing® driver-assist system. 🏁✨
HONDA CITY, CIVIC, AND ACCORD: SEDANS STILL IN THE GAME 🚘🔥
In the sedan segment, the Honda City posted strong growth with 8,057 units sold, a 31.6% increase compared to the previous year. In December alone, it recorded 497 units sold.
The legendary Honda Civic, now available in hybrid versions, closed 2024 with 3,170 units sold, after selling 398 units in December. Lastly, the elegant Honda Accord recorded 948 units sold in the year, with 83 units sold in December. 🚀🔋
HONDA LOOKS AHEAD TO 2025 WITH A STRONGER LINEUP 🚀📅
2024 has been a year of great achievements for Honda, consolidating itself as one of the most popular brands in the country. Backed by its quality, technology, and innovation, the Japanese brand is looking ahead to 2025, full of challenges and new opportunities in the automotive market. 🔝💪
