🌟 MEXICO CITY E-PRIX 2025 EXCEEDS EXPECTATIONS
The Hankook Mexico City E-Prix 2025 marked a turning point in Formula E history, reaching a cumulative audience of 10.5 million viewers on CBS alone. This figure surpassed all F1 races except one in the last two seasons in the United States. An unprecedented achievement that highlights the growing American interest in electric car racing.
🔋 ELECTRIFICATION ATTRACTS THE MASSES
The impact of Formula E in the United States is undeniable. The Mexican race generated 80% more viewership than the 2024 Las Vegas GP, reinforcing the idea that electric motorsports is no longer an experiment but a massive spectacle. Could the future of motorsports be in battery-powered single-seaters? The numbers seem to say yes.
In the United Kingdom, the first round of Season 11 in São Paulo saw a 120% increase in audience compared to the previous year, thanks to a new free-to-air broadcasting deal with ITV. Overall, the season opener recorded a cumulative audience of 40 million viewers worldwide, making it one of the most-watched races in series history.
🇪🇸🇫🇷 GROWTH IN EUROPE AND MEXICO
Interest in Formula E is not limited to the U.S. In Mexico, the E-Prix viewership grew 10% compared to 2024, while in Germany and France, the increase was 65% and 64%, respectively. This indicates a growing European market for electric motorsports.
🔄 AN EVOLUTION OR JUST A BUBBLE?
While these numbers demonstrate impressive growth, some questions remain unanswered.
✔️ Why it’s a good thing:
- Formula E innovates technologically with each new generation of cars.
- It promotes the use of clean energy and reduces emissions.
- The races are exciting and have captured the attention of younger audiences.
❌ Why it’s a problem:
- Despite the audience growth, Formula E has not yet built the same fan loyalty as F1 or IndyCar.
- The cars still lack the speed and sound of combustion-powered single-seaters, reducing the sensory thrill of the spectacle.
- Some broadcasts still lack global coverage, limiting the impact of its growth.
🔋 FORMULA E’S TAKE ON IT
Aarti Dabas, Formula E’s Chief Media Officer, commented:
“We are firmly on track to deliver our biggest season yet, bringing our racing spectacle to more fans than ever before.”
🏆 ARE WE WITNESSING THE FUTURE OF MOTORSPORTS?
With a growing audience, increasingly advanced cars, and a vision aligned with sustainability, Formula E is earning its place in the global motorsports landscape. However, the challenge remains to win over motorsport purists and maintain sustained growth. Is this a true revolution or just a passing trend? ⚡️
